Development Audit

Detroit Philanthropy can help you increase your fundraising revenue by conducting a formal Development Audit, which will assess current and past fundraising strategies and tactics, marketing and PR efforts, board engagement, stakeholder perceptions, and internal fundraising operations. 

    • Analyze overall donor data related to active and lapsed donors

    • Evaluate cultivation and solicitation strategies related to individuals, foundations and corporations

    • Assess fundraising events to determine event ROI and overall effectiveness in meeting organizational goals

    • Assess non-event solicitation campaigns (appeal letters, grants, corporate sponsorships, etc) to determine effectiveness

    • Evaluate marketing materials and donor messaging associated with newsletter, website, social media and other donor communications

    • Meet with board members to garner their feedback regarding challenges and opportunities related to fundraising efforts and discuss fundraising priorities

    • Conduct a Board Member Assessment Survey

    • Interview keystakeholders regarding fundraising needs and opportunities

    • Assess current staff roles and responsibilities related to fundraising

    • Review fundraising procedures and practices related to gift processing and donor management

  • After reviewing and analyzing the above information, Detroit Philanthropy develops recommendations that would provide the basis for developing a comprehensive fundraising program focused on long-term stability and growth. Specially, the report would provide recommendations regarding:

    • Strategies and techniques for donor identification, cultivation, solicitation and stewardship

    • Board engagement, recruitment, retention and structure

    • Donor messaging and marketing materials

    • Internal fundraising operations (policies, procedures, staffing)

Download Development Audit Info
“Detroit Philanthropy was truly a joy to work with and we are a stronger organization because of our work together. They helped us develop a solid game plan for how we could move more confidently into the future we desire. As a decision maker, I wanted to strengthen our fundraising efforts, so the informative approach and assessment Detroit Philanthropy conducted was timely and helpful.

I also appreciated the ability to work directly with Rachel, a proven expert in the field. It was like having an additional, experienced staff member on our team for the time of our engagement.”
— Fred Hunter, CEO

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